Lake Tahoe Buyers: Where do They Come From?

lake tahoe on globe

Lake Tahoe is located on the border of California and Nevada, and is a popular destination for both vacation homes and permanent residences.

Buyers are attracted to the natural beauty, recreational opportunities, and the overall quality of life that the area provides.

Investment potential is another reason Lake Tahoe is so attractive to buyers. The demand for homes in Lake Tahoe remains relatively high, and property values have shown long-term appreciation. Many people buy homes in Lake Tahoe as an investment property with the potential for rental income. Lake Tahoe is a popular destination for vacation rentals during both summer and winter.

Buyers of Lake Tahoe properties come from a diverse range of geographic areas, including:


Roughly 55% of Lake Tahoe buyers come from various parts of California. This includes nearby cities such as Sacramento, San Francisco, and the Bay Area. California residents are drawn to Lake Tahoe's outdoor recreational opportunities, and close proximity to their primary home.

While Lake Tahoe has always attracted Bay Area buyers as an ideal location for a second home, more and more are choosing to live in Lake Tahoe full time. Because we service both the Lake Tahoe and Bay Area markets, we are able to reach the largest feeder market for Lake Tahoe properties. Many of our luxury home customers own homes in both locations.


Lake Tahoe also attracts buyers from Nevada, particularly from nearby cities such as Reno and Carson City. Many buyers choose to purchase Lake Tahoe properties in Incline Village or Zephyr Cove due to Nevada’s favorable tax climate and proximity to the lake.

We also service the Nevada side of Lake Tahoe. This means our clients can look at all available lakefronts and luxury homes in both states to get the best possible view of the Lake Tahoe market.

Other U.S. States

Buyers from other U.S. states also invest in Lake Tahoe properties, seeking a scenic and recreational getaway or an investment opportunity. States such as New York, Texas, Florida, Arizona and Illinois are among the states from which Lake Tahoe buyers may own a primary home.

International Buyers

Lake Tahoe also attracts international buyers from around the world, including Canada, UK, Mexico, China, and other countries. Our affiliation with Christie’s International Real Estate gives us unprecedented access to international buyers.

Our strong network gives our clients unparalleled exposure when listing their properties for sale. Additionally, we often know of available luxury properties before they come onto the market.

Contact us today for a comprehensive marketing strategy or for more information about the Lake Tahoe and Bay Area real estate markets.

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